Elizabeth Clark Photography New Logo and Branding

I am delighted to announce that my new company logo is live!

ECP_LogoPIN

When I started my company a couple years ago, I knew my self-designed logo would be temporary.  So during my maternity leave, I got to work on researching brand and logo designers in hopes of having a new look custom designed for my studio.  While I wasn’t sure I would end up dropping my navy and coral camera design entirely, I knew I wanted something less juvenile and more sophisticated.

After several months, I chose the talented Yossi Belkin.  And I am so glad I did! To me, the design  incorporates a mix of a traditional New England palette and art deco/20s typography, creating the modern, clean and classy look I was going for.  I think it complements my artwork, letting the images stand on their own, which was another intention for the new website and overall branding.

Some more changes to my studio and website include my new products page, which showcases some of the beautiful books, albums and frames I offer, as well as my studio boutique page.

There are still many areas I need to apply the new logo to (including store sign, business cards, updates on all business letterhead/social media sites/etc), but hopefully the entire shift will be done soon.

I hope you enjoy all the new changes as much as I do!